Whiskey cocktail

Bulleit Frontier Whiskey launches ready-to-serve cocktails

Bulleit Frontier Whiskey recently introduced its new premium range of ready-to-serve whiskey-based cocktails… Bulleit Crafted Cocktails.

The new craft cocktails, Bulleit Manhattan and Bulleit Old Fashioned, are ready to be served straight from the bottle.

With the help of what are described as famous and creative bartenders, Bulleit Crafted Cocktails went through many stages of refinement before finding the balance the team at Bulleit were happy with.

The new craft cocktails, Bulleit Manhattan and Bulleit Old Fashioned, are ready to be served straight from the bottle. (image via Diageo)

The distiller notes that the final product is an expression of a collaboration that delivers a bar-quality cocktail experience.

“It can take time to master a Manhattan or an Old Fashioned,” Bulleit brand ambassador Adam Geissler said in a prepared statement. “Fortunately, bartenders are masters of their craft and have been skillfully crafting these cocktails with our whiskeys for years, so it was fitting that they would help us create these products to help put bartender-quality cocktails in people’s hands for enjoy it without the time or hassle of preparing the cocktail.

“As a brand steeped in bartending culture, we have collaborated with a number of leading bartenders to perfect and refine two timeless whiskey cocktails, the Old Fashioned and the Manhattan,” added Sophie Kelly, Vice President senior whiskey at Diageo. “With Bulleit Crafted Cocktails, consumers can pour and serve bar-quality craft cocktails wherever they are. While nothing can replace the full experience of enjoying a drink made by your local bartender, Bulleit Crafted cocktails are as close as it gets.

Distiller’s notes show that Bulleit Old Fashioned Cocktail is a smooth blend of Kentucky Straight Bourbon Whiskey, with the classic flavors of aromatic orange bitters and simple syrup, enhancing the spice notes of high-potency bourbon. rye.

Bulleit Rye Manhattan was inspired by the belief that a spicier rye makes a better Manhattan. Straight Rye Whiskey packs a punch with a subtle, deep flavor balanced by sweet vermouth and bitters that add a brilliant layer of complexity.

Taking inspiration from the brand’s signature orange and green packaging, Bulleit Crafted cocktails are presented in vibrant, fashion-forward bottles.

Bulleit Crafted cocktails are a permanent addition to the Bulleit portfolio and are now available nationwide. Bulleit Manhattan and Bulleit Old Fashioned ready-to-serve cocktails are available in 375ml and 750ml bottles, at 37.5% ABV and have a suggested retail price of $29.99 (750ml).

For more information on Bulleit craft cocktails, see https://www.bulleit.com/bulleitCraftedCocktails.